Max Perilstein's blog
Every so often, I do a blog that briefly hits on various topics, and since it’s been awhile, I figure it’s time to catch up on some of the happenings in the world of glass, glazing and more. So buckle up, here it goes…
- My heart goes out to everyone in Oklahoma after the brutal weather/tornadoes that passed through on Monday. Thoughts and prayers to all. Stay strong OKC, Moore and all the areas affected.
- Who’s going to the AIA show this year? We’re a month away; my curiosity is centered on how attendance will be in a city like Denver vs. last year in D.C.
- The drawings for the new Viking Stadium are out, and it looks to be an amazing structure. I love the use of glass!
- Between my interview with Avi Bar and my article on Bowie Neumayer, the feedback has been off-the-charts awesome. So, I decided to crank out some more interviews and have two lined up for the next few weeks that I think you will really like. And my next one for Glass Magazine is going to be fun too!
- In case you missed it, Guardian posted a very cool pre-GPD interview with Scott Thomsen. Being an ex-TV guy (who misses the business), I thought the way the graphics were edited really made this piece stand out. If you want to check it out, it’s my video of the week.
- As a marketing guy, I am jealous of the new ad that Kawneer put out in the latest Glass Magazine: creative and sharp. Great job and well done.
- I know I noted it a few weeks ago, but I think it might have been heavily overshadowed by the Avi Bar interview: Please check out the Efficient Window Collaborative’s website. It’s a tremendous resource.
- Hey, wow! Gas prices are up (at all stations) because a single refinery had issues of some sort. Love that the oil industry can collude and price fix, and yet no one really cares. Where are the ambulance chasers that harass innocent people in our industry to go take on big oil?
- GlassBuild America registration is opening soon, and it will be here before you know it. The show will be great this year; tons of momentum for it.
- Happy Memorial Day to all, and especially to those who served. The words “courage” and “hero” sometimes get thrown around a little too loosely (by me too), but should really be dedicated to the men and women of the military who truly deserve those distinctions!
- Last item: a sincere thank you. I am grateful for the support you show me and this blog. I appreciate everyone who reads here, whether you like me or the blog, or not! I still can’t believe I started this in 2005. Feels like yesterday.
Read on for links and video of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him atMaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
The last several weeks, I have been hitting energy codes pretty heavily, and below, I have more of my interview with Avi Bar on that subject. But leading off this week is another code angle, and that’s the one of safety and security glass. As we push for energy improvements, we cannot take our eye off the protective glazing side. I think catastrophic events can spur action, but sometimes they draw attention to only a specific issue. So while there is a major focus on school security (as there should be), there still needs to be a sustained focus on the other areas of protective glazing, including fire rated. (One take of mine: no more wire, please.)
I believe our industry has a great handle on this product segment, but there’s still more education needed. If we still have people in the field who don't "get it," we fail as an entire industry. That said, I think Glass Magazine covered the issue perfectly this month with its edition on the entire protective glazing field, from the product basics all the way up to the advanced.
Elsewhere...
- I had the opportunity to listen to the latest construction industry economic forecast this past week, and for the most part, the analysts were in a very positive mood. Although acknowledging there will surely be bumps in the road, optimism ruled the day. However, one item did come up that bothered me: One analyst noted that if you want to build “green,” you have to build new. I disagree. With some of the technology our industry has out there, we can surely make a serious difference in a retrofit application. Once again, we need to educate!
- As some of my loyal readers know, I loved the TV show “24.” Amazing stuff. Well, the news this week is that 24 and Jack Bauer might be coming back. Please make that happen. In the meantime, the show “The Americans” is now my favorite, though I am still five episodes behind.
- Last week, my interview with Avi Bar, vice president of Advanced Glazings, really got people talking. This week, I wrap up our talk with a look at the architectural side of things.
In your dealings with architects and designers, are you finding that they are paying attention to the codes, or are they more focused on the products they want to use?
AB: My overall experience is that the architects and designers are becoming more aware of energy codes; however, [the codes] aren't easy to implement. The prescriptive methods don’t easily translate into their designs, and the modeling methodologies are complex to include in the first pass of designs. Therefore, it’s an ongoing, iterative process. There is a disconnect in the design community/owner relationship as fees for services continue to tighten while the technical competency for designers increases. The complexity of the analysis process that the architects are now bound to ... is a problem for them, and perhaps an opportunity for a proactive glass industry. The more stringent the code, the more anxiety I see in designers. This is a call for help to the glass and glazing industry to innovate and support them.
A lot of the economic indicators for construction and architecture are trending upwards. Are you seeing the same thing?
AB: It’s hard for us to tell, as our products are not commodities and have seen an overall increase in business, even during the recession. With that said, our current demand is growing at a much higher rate. Is that due to better economic conditions? Or is it finally a signal that the market for high performance translucent glass is maturing? We can’t say. Perhaps a mix of both. All in all, we are optimistic.
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
I decided to take a slightly different approach to the blog this week. Before getting into the news, I have an extremely interesting interview with a guy who I consider to be one of the most fascinating people in our industry today. This week, I tracked down Avi Bar, vice president, architectural products, for Advanced Glazings, to get his take on the current code landscape. I met Avi two years ago and was extremely impressed by his intelligence and focus. When the code discussion started to heat up, I thought getting Avi’s opinion would be interesting. And after getting his answers, I have no doubt that this will surely get some people talking.
The building/energy code process continues to evolve. What is your take on where the codes are now, and where they are going?
Avi Bar: I think there are two primary shifts now in code: energy codes are getting stricter, and they are becoming mandatory vs. voluntary. The codes are reflecting rising energy costs and environmental challenges. The codes recognize that the building envelope plays a significant role in addressing these challenges; however, most [building envelope] advances have been predominantly incremental as we try to tweak existing technologies and materials. This, in turn, has resulted in incremental code changes. All the evidence, however, indicates that we need a more radical change in energy codes. This will be fed by two possible triggers: an event that creates more scarcity of fossil fuels, or breakthrough technologies to compete. We hope that the former doesn’t have to occur before the latter. There are materials such as ours [Solera daylighting solutions] that are making that true. In Europe, code tends to be more stringent and mandatory as energy costs are substantially higher, but the net result is better buildings, and more innovation and greater value is derived from the glass industry. Another point of interest is that energy metrics for buildings are now factoring quantifiable benefits to the use of daylighting, strategically as the primary lighting source during usable hours.
What’s your take on the ASHRAE issue and the ongoing discussion that is seemingly pretty active in our industry now?
Bar: Here is the basic premise. ASHRAE standards are driven by two primary conditions: higher energy costs and environmental stewardess. Both of these conditions are important and should not be ignored. Asking ASHRAE to relax rules and code will compromise buildings' ability to be sustainable from an environmental and financial standpoint.The codes are not going to get less stringent. The voluntary nature is not going to spread. Instead, I predict (as we can see everywhere else in the world), the codes will get more stringent and mandatory. We can sit and cry about it, or we can rise to the challenge.The issue the glass industry is trying to address is that most current glass products are based on a composition that is fundamentally flawed. Glass is a highly conductive material. Air in the units (or gasses, which are highly prone to leakage) are highly convective. Low-E is reaching its maximum value in reducing U-values. Spacers are highly conductive too. Therefore, the fundamental construct of glass is challenged, as its only potential improvement is incremental, even with triple-glazed units―which add cost due to additional material and installation costs. Over and above this, vision glass struggles to deal with daylighting ... since it introduces heat and glare unless controlled through shading devices, which adds more cost. So given these constraints, it’s obvious that the "nemesis /enemy" is the code. If you can't improve, then the code is too strict.
But that does not have to be the case. If we look at using innovation and technology to change the construct and paradigms of the glazing, we can retain our position on buildings. There is much work to be done in this realm, but it's not far off. Therefore, my recommendation is instead of blaming ASHRAE and seeking lobbying money to fight it, let's invest this money in innovating and lowering material costs.The glass industry needs to embrace two fundamental things: innovation and education throughout the value chain.
Elsewhere…
- So is it me, or did the fact that the General Services Administration noting that they have been looking at LEED for “almost a year and half” just make you sad? Seriously, it should never take that long. Or am I missing something? Yes, they studied 160 tools and standards (there’s really that many? My goodness...), but does it take that long to eventually decide on the biggest and most prominent one?
- A website for you to absolutely visit and bookmark: the Efficient Windows Collaborative has added to their already amazing site and it now is even better. The new window selection tool is tremendous. Kudos to Kerry Haglund and her team for once again raising the bar when it comes to educational resources.
- While we’re in congratulatory mode, we’ll send some congrats out to Alissa Schmidt of Viracon for winning a Distinguished Alumni award from her alma mater Minnesota State-Mankato. Alissa represents our industry well and it’s great her efforts are being recognized!
Next week, part two of my interview with Avi, including where the architectural community weighs in on the code debate.
Read on for links and video of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him atMaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
The International Code Council committee hearings have been going on for the past week, and the question for me is: have the moves made there been good or bad for our industry? So far, I honestly haven’t been able to tell. And reading various reports and e-mails from people at the hearings has me even more confused. So I’ll sit on this one, get more clarity and report on the proceedings in the next week or two. Needless to say, it is very important that we all get a clear idea of what's going on and how it will affect our industry.
Elsewhere…
- Good news/bad news on the latest Architecture Billings Index as the number was down, but still in positive territory. Now, the key is to watch how this progresses. The verdict for 2014 has been mixed lately, with some expecting growth and others calling for a downturn.
- I’m a little late on this one, but major congrats to PPG on its new online education center. It’s a treasure trove of great info, and the layout is spectacular. Kudos to Rob Struble, Glenn Miner and the entire team that worked on it. Well done!
- Speaking of education, the Glass Management Institute is now open for registration, and I urge you to consider taking the courses. Yes, I am biased as I am teaching one of the courses, but I truly believe in this effort and think the other courses and instructors are simply off the hook and worth your attention. Check it out…and be prepared for me to pester you more as the launch date gets closer.
- Anyone have a clue as to what the whole “Google Glass” adventure is? I'm not sure I want my website up in my eyes. What am I missing?
- Last this week...Blackberry fans (like me) are becoming more and more rare, but evidently the new phone (with the physical keyboard) that is coming out could give Blackberry momentum. Last week, it got a great review in the Wall Street Journal. I, for one, remain hopeful because I will stick with that brand 'til the end. My fat little fingers need that keyboard!
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him atMaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
Last week surely was a tough one. Quite frankly, it was hard to focus on work. The emotions from the marathon, to the catastrophic explosion in Texas, to the manhunt and capture at the end of the week really were draining. People much more brilliant than me will continue to weigh in on what that week meant, and will eventually mean, to our world and society. For me, I am just glad it’s over and I hope sincerely for better times ahead.
Elsewhere
- No doubt that our world is an online one. Last Friday, as the manhunt was going on, I don’t think there were many people not connected to the Internet, following Twitter or even listening online to the Boston Police scanners. In fact, I had a client who had to ask their employees to jump off the web because they were using bandwith at insane levels. We are surely a “now” society when it comes to breaking news.
- The Mid Atlantic Glass Expo was a huge success from all indicators and reports. There is no question that the region supports that show like no other. Again, I feel we are in prime “show time.” The timing is truly ripe for events that allow people to network, learn and grow.
- The incredible Julie Ruth wrote a must read piece in the last Glass Magazine on codes. If you are in the business, you really need to read and grasp it. I also know some folks in our industry have some thoughts on these code movements and I have reached out to them for comment on a future post. If you have some angles on it, shoot me a note.
- The NFRC is still making their type of news on the Energy Star side. While they have softened their language regarding the need for people to sign up (and how they’ll bust them), they now are invoicing immediately. That is, before the program is really even going. Gotta love it. And the program itself is becoming pretty controversial. I’m still learning about it, but my mind is spinning on this one.
- Last week on the blog, I noted that winter is still here, and sure enough, Mother Nature decided to confirm that by dropping a ton of snow on Colorado and Minnesota. Seriously, enough is enough….
- Last this week, a happy birthday to one of the hardest working guys in this business, Scott Goodman of Flat Glass Distributors. Knowing Scott, he probably spent his birthday dropping off orders all over Central Florida!
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
This past week was pretty quiet in terms of major industry news, so I decided to make this post a quick-hitter piece. Without further delay, here it goes:
- Last week, I noted the efforts of Bill Evans and his company, which recently coordinated with the Coalition to Salute America’s Heroes to build handicapped accessible ramping for a disabled veteran in Tennessee. Bill dropped me a line with more details on the project and kudos for the guys that physically got it done. So, thank you to Joel Poole, Terry Gilley, Fred Rowe, Jay Devers and Versie Shannon. It truly was a great thing you did for a family in need!
- Sad news as yet another long-time industry guy, Lester Peacock, passed away. I met Lester in Houston last year at his last professional home, Binswanger Glass, and he shared with me stories of working with many members of my family in years' past. Lester was a tremendous man, respected by all, who knew more about the ins and outs of the industry and its products than I ever will. He surely will be missed.
- Did you get your Glass Magazine Award nominations in yet? I know many people who were working on this last week, and for good reason. It is the most prestigious awards program in our industry, especially those awards voted on by the public. So if you haven’t done it, hurry up and do it. Deadline is April 16.
- Guardian SunGuard launched a revamped website, and I must say, it looks tremendous. I really like the cleaner look and the fact that you have access to everything on the front page. I’m also a fan of the use of “icons,” and Guardian really handled that nicely. Well done folks!
- Also on that note, there have been some serious web improvements going on in our world. The last three I have noted―Guardian, Viracon, and GGI―have really raised the bar.
- Last fall, the excellent Dr. Helen Sanders of Sage gave a speech on eco-labeling at the Glazing Executives Forum during GlassBuild America. I have to admit, I had no clue what it was and, unfortunately, did not get to the speech. However, since then I have learned more and more. And then this past week, I ran into this article that really explained the process nicely.
- I know it’s a week late, but that college basketball championship game was absolutely fantastic. It was easily one of the best games I have ever seen, with both teams playing at the highest level. It was a shame anyone had to lose. Congrats Louisville fans…
- Last this week… it was 39 degrees and raining last week in Michigan, and 92 and blistering in DC. Ummmm, can someone alert Mother Nature that it's spring, not winter or summer?
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
Spring is starting to hit, and trade-show season is about to kick into gear. 2013 is lining up to be an extremely memorable year for shows, and it’s something that everyone in our industry should take as a very positive sign. We’ve had a good event already with BEC. Next up is the 2013 Glass Expo, sponsored by the Mid-Atlantic Glass Association, which is looking to be a very strong event. Following that is AIA in Denver, and then the biggie, GlassBuild America in September. The reason all of this is positive is the more attendance and interactivity at these events, the more business gets done, the more connections are made and the more product lines are diversified. It also shows confidence in the industry and economy. Another good sign: companies that have not exhibited in awhile are coming back, along with other organizations that are stepping up and taking on major sponsorships. So here’s the bottom line: While we can look at various indexes to see how the market is doing, it’s really the busy and successful shows―with companies of all sizes, shapes, and segments―that are the real measure of the positive tidings in place and to come.
Elsewhere…
- Speaking of good shows, evidently Glassplex India did very well, and I have been hearing a ton about the growth and potential in that part of the world. Plus, this blog is very popular in India as well, so maybe I’ll go to that event when it comes back in 2015.
- One of the best people in our industry is Bill Evans of Evans Glass Co. He proved it once again recently, when he and his company coordinated with the Coalition to Salute America’s Heroes to build handicapped accessible ramping for a disabled veteran in Tennessee. Bill and his company could’ve passed or just done the bare minimum, but of course, they did not. Instead, they went above and beyond and got their mission accomplished in just four days compared to the several months it would’ve taken the VA. It is heartwarming to know we have people in our industry who step up for a family in need and a man who bravely fought for his country and came home severely wounded.
- Movie to see: “Oz The Great and Powerful” was excellent. It was a great, unique takeoff of the old Wizard of Oz story,and James Franco was fantastic in the lead role. Plus, Mila Kunis might be the best-looking wicked witch ever.
- Crazy cool fact online this week about prices of GigaBytes (GB). Take a look at this; it's simply wild how quickly the technology changed pricewise. I just chuckle looking at my flash drives. Price of 1 GB of storage over time: 1981 $300,000; 1987 $50,000; 1990 $10,000; 1994 $1,000; 1997 $100; 2000 $10; 2004 $1; 2012 $0.10.
- Last this week, baseball has begun, and since I am on a serious roll picking, I need to make my choices. So, here goes… Your playoff teams in the American League will be the Blue Jays, White Sox and Angels, with the Tigers as the wild card. I’ll go with the Angels to win the AL. In the NL, my choices are the Nationals, Reds, Giants and Cardinals, with the Nats winning it and the Nats winning it all in the end. Right now, between the Ravens winning, the Red Hot Caps in hockey and the Nats this fall, it must be nice to be a fan in the DC/Baltimore area.
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
Last week, the glass industry―via a piece in a Toronto newspaper―took more heat. Once again, the construction of condominiums with a ton of glass were the focus of a very rough and pretty much one-sided piece. For me as a glass guy, it was a tough one to take. While the article was probably geared toward developers and designers and their choices of materials, when I read it, I just saw a very broad-brush wiping of an entire glass industry with an extremely negative stroke. I don’t know what materials are used in these condos and I am sure there are some brutally weak ones, but the way the article was written made it sound like there are no glass materials that could EVER be good enough. Meanwhile, for as mad as I got reading the piece, when I mentioned it to a good pal of mine from Toronto, he was not fazed at all. Evidently, bashing like this has been going on for a while. Still, it is a shame that we as an industry are being pretty unfairly portrayed yet again.
Elsewhere…
- Viracon premiered a new logo and website this past week, and I must say, I was impressed. First off, making a change to the look and logo of a company as iconic as Viracon is not easy. Also, rebuilding a website (something I do a lot) is very difficult. Viracon aced them both. The new logo is sharp and clean. In regards to the new site, I will admit I struggled to find a few things, but it's new and I am an impatient person. The new tagline elicits memories for me of Herb Brooks in Miracle. It's incredibly cool that a classic Minnesota-based company has a tagline that makes me think of one of the greatest people the state of Minnesota has ever given us. Anyway, major kudos to all that worked on this effort! Job well done.
- Quick wrapup of BEC: this was the last conference led by Henry Taylor of Kawneer as chair. Henry was my choice to replace me in that position five years ago, and he did a tremendous job despite some really rocky roads. Henry’s a good man that I am sure will continue to give back to the industry. In his place, I am thrilled that Jon Kimberlain of Dow Corning is stepping in. Jon is a true-blue talent in our world and he’ll be amazing in that spot. Plus, I love how active Dow Corning is getting in our industry; very good to have their support!
- Unfortunately, I have a sad note to report: Mike McAskin of Great Lakes Glass in Michigan passed away. Mike was an industry vet who had just bought Great Lakes a few years ago and was building it into a very strong player in the region. He was a good, fair, classy man, who always took time for people to come pitch him ideas, products and services. It is a tough loss for all of us. My thoughts and prayers go out to his family and the staff at Great Lakes.
- The Final Four is set. I am happy for my Michigan friends who have made it to the biggest stage after being bounced by Ohio U last year, and I'm thrilled for Tony Kamber, the biggest Louisville fan in the industry. Should be a fun run to the title.
- Last this week; the ABI did go up once again. We’re now on a roll here. The new projects inquiry was the best it has been in six years. But as always, I do worry about the reliability of this report, as we should be busier right now (based on old reports) than we seemingly actually are.
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
It’s that time again; the extremely popular Glass Magazine Awards are back. Like last year, I am very excited for the people portion of the awards since this is a great way to recognize the talent in our world. Plus, the ballot is open to the industry, and it’s great to have a say in such a prestigious award. So if you have not seen the info yet on the Glass Magazine Awards, here’s the link. Check it out and start nominating!
Elsewhere…
- One guy who should get a nomination in the Glass Magazine Awards Best Sales Rep category is Dave Michaeli of AGC. I thought of him this week when I saw his alma mater having its pro tryout day. All those guys striving to be an Idaho State Hall of Famer just like him.
- It’s March Madness! Sadly, my alma mater just missed getting back to the dance, but no matter, it will be a blast to follow as always. My picks for the final four are Louisville, Ohio State, Florida and Miami, with Louisville winning it all. Remember, I did pick the Super Bowl right this year, so I am on a roll…LOL.
- The consumer confidence index saw a major decline in March due to several factors, including the sequester and gas prices. In my opinion, it was a matter of time before the unconscionable gas gouging finally bit into the economy. Why no one of importance seems to pay attention to the games the oil companies are playing is beyond me. Unfortunately, the trickle down will continue to be a drag on the economy. And we are seeing it in our industry, with another set of price increases on the way.
- Great piece here from Susan MacKay and Paul Gary on the Affordable Care Act. The more you know, the better you will be. Susan, along with the excellent Matt Johnson, will present at the upcoming Glass Management Institute. If you are in business, you will not want to miss their presentations, as well as the others that are lined up. When it comes to understanding new laws like this, you just can’t afford to miss it.
- For the first time in who knows how many years, I missed the annual GANA BEC conference this week. Schedule conflicts did me in. I hate missing all of the folks I usually see there. Hopefully, I’ll catch up with everyone at AIA and GlassBuild America.
- Last this week, I struggle to remember birthdays as I get older, but I always remember that St. Patrick’s Day is also the birthday of a good guy and former co-worker of mine, Dave Gillikin of Hartung Glass Industries. Hope you had a great one Dave!
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.
Last Friday, I was lucky enough to go to an eighties-themed NBA game featuring Debbie Gibson as the halftime performance. So I was already in “throwback” mode when the e-mail came in from an industry friend with a crazy piece of news from an old nemesis of mine. Yes, the NFRC has returned to the radar like it was 2005 again. Now this little tidbit is nothing like what I battled over for years, and I have moved on, being too much of a fan of Tom Herron, NFRC’s excellent senior manager of communication and marketing, to pick on anything else now that the major battles have passed. But that said, this one was too much not to comment on.
NFRC sent an e-mail to its membership that had chosen to be partners in an Energy Star program. After thanking them for doing this and mentioning how wise and wonderful the decision was, the next paragraph dropped the doozy: “As an Energy Star partner, you have the option to participate in a verification program. However, failure to enroll for verification testing or to respond to requests for products or information in a timely manner will require the National Fenestration Rating Council to inform the U.S. Environmental Protection Agency.”
Yep, so you have the “option” to participate but if you don't do so, we’re turning in you into the authorities! Ummm, that means you actually don't have the option if you don’t want some muckety muck from the EPA on you. So why not just spell it out: it’s not an option, it’s a requirement. Plain and simple right? I swear, it’s like old times again. It was loose, inconsistent language like this that started the whole fight. I guess it is true that everything old can come back and be new again. I can go on and on, but if I start ranting on NFRC again, I’ll become that crazy outlier blog no one will want to read.
Elsewhere…
- But wait… another one of my old staples is China, and that too hit my radar this week. Legendary technical consultant Greg Carney dropped me a note with a link to a story of the growing amount of vacant skyscrapers in China. As Greg correctly noted, the scary part is if this issue causes the Chinese government to stop investing in real estate and the glass guys there run out of places to supply, the dumping that could take place in North America could be off the charts. Here’s the link; it is one story to watch.
- Before I go back to 2013, just a heads up on a movie coming out that is based on an incredible, true story from 1994. The movie is called Pain & Gain, and it stars The Rock and Marky Mark Wahlberg. It will surely be made with a Hollywood spin and be a buddy film sort of thing (based on the trailer). However, the true story is so unreal, so amazing, and filled with just mind-blowing twists, it’s a shame it won’t be covered accurately. The story is here. It’s three parts long but worth it when you get a moment.
- And last from the past, a word of congrats to a former co-worker of mine, Howard Holesapple, on his new gig as VP of Sales at Consolidated Glass in New Castle, Pa. Howard is riot, and I'm glad he left his band “Howard and the Holesapples” to stay in the glass industry.
- Before I end, we’ll come to the present for the last item of the week. The news that Grey Mountain’s Consolidated Glass Holdings named a new president and CEO broke on GlassMagazine.com late in the week. I will say the same thing here that I said on my blog when the new CEO at Trulite was announced: I wish them the best of luck, as there’s a bunch of excellent people in the organization. It will surely be interesting to watch how this progresses.
Read on for links and clip of the week...
The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at MaxP@SoleSourceConsultants.com.
The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

