Steve Jobs, a genius of the storefront, too

The New York Times
October 17, 2011
COMMERCIAL : PROJECTS

The extensive use of glass in structures like Apple's cube on Fifth Avenue, its cylinder in the Pudong district of Shanghai or its soaring market hall on the Upper West Side of Manhattan have become so distinctive that Apple is seeking to patent the glass elements, according to a recent article in The New York Times.

The notion of glass as Apple’s signature architectural statement first appeared in the staircase in its store in SoHo, housed in a historic building.

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