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Glass Magazine Awards 2026, Best Protective Glazing Project, Mobile International AL Airport. Photo courtesy of Innovation Glass LLC. 

Your customers are reading Glass Magazine.

The official publication of the National Glass Association and the architectural glass industry's authority for over 75 years. Reach glass and metal fabricators, contract glaziers, architects and specifiers, full-service glass companies and the executives who sign the orders in print, online, in their inbox and in their ears.

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60,128 readers per issue
570,000 annual website pageviews*
35,538 average monthly web users*
8,774 weekly newsletter subscribers
4,605 Glass Cast streams per season
8 issues a year

*Website figures cover Aug. 1, 2025–July 31, 2026. Glass Cast is NGA's industry podcast, serving both the commercial glass and residential fenestration markets.

Audience

The commercial glass and glazing supply chain

Glass Magazine reaches decision-makers across the architectural glass industry — the people specifying, fabricating, installing and buying. Your customers, and your customers' customers, are on the circulation list.

As the official publication of the NGA and a leading voice of the association's advocacy, technical and educational work, Glass Magazine also reaches industry-related professionals.

  • Glass and metal fabricators
  • Contract glaziers and full-service glass companies
  • Architects and specifiers
  • Distributors, dealers and suppliers
  • Company owners, presidents and executives

52.5% of Glass Magazine Weekly subscribers are owners, managers and executives. The newsletter's 51.27% average open rate is more than double the 22.5% industry average.

Print

Print advertising

Build presence and earn trust across eight issues a year. Glass Magazine's print edition is where the industry goes for technical depth, market data and the annual reports that shape buying decisions and where your brand sits alongside them.

  • Display advertising from one-third page through two-page spreads
  • Premium positions — back cover, inside front and inside back cover, guaranteed page
  • Consecutive-page placement
  • Cover tips and bind-in inserts
  • Frequency discounts at 3X, 6X and 8X
a premium cover-tip for the September/October 2026 GlassBuild America issue of Glass Magazine, showing two full-pages of advertisement as the mailing cover front and back

A premium cover tip, front and back, for the September/October 2026 GlassBuild America issue.

Directories

SourceBook and Suppliers Guide

May/June issue

The Annual SourceBook

Cover of the May/June 2026 Glass Magazine Annual SourceBook

The industry's go-to directory for glass and glazing — a curated collection of product category listings, a company directory and a supplier directory. Distributed throughout the year and at outside industry events, so a SourceBook placement keeps working long after the issue ships.

  • Full-page, half-page and third-page ad packages
  • Enhanced listing packages

Full SourceBook details

Monthly, print only

The Suppliers Guide

A two-page spread of the Glass Magazine Suppliers Guide, showing the yellow-highlighted directory section with category listings and display ads

The leading monthly directory of industry suppliers — a curated, yellow-highlighted section appearing throughout the year. List your company under the categories buyers are searching, or run a display ad alongside the category group of your choice.

  • Category listings, from a single category up to thirty
  • Logo-enhanced and bold-faced listing upgrades
  • Standard and expanded display ads, color or black and white

Digital

Reach them between issues

GlassMagazine.com and Glass Magazine Weekly keep your brand in front of the industry year-round, with tracking that shows you what each placement delivered.

GlassMagazine.com

  • Billboard and square display ads
  • Sponsored articles
  • Frequency discounts at 3X, 6X, 9X and 12X

Glass Magazine Weekly

  • Billboard placements, up to three per send
  • Square placements, up to three per send
  • Product Spotlight — a headline, 150 words and a color image linking to your site

Preview the newsletter

Metrics and tracking

Metrics for website and newsletter ads show how each platform drives engagement.

Podcast

Glass Cast

Glass Cast is the National Glass Association's industry podcast, reaching listeners across both the commercial glass and residential fenestration markets — 4,605 streams and listens per season. Available on Spotify, Apple Podcasts, YouTube and anywhere podcasts are found.

60% of listeners search for a product after hearing about it in a podcast. (SEMrush)

Listen to Glass Cast

Glass Cast podcast logo
  • Series sponsorship — acknowledgment on three editorial episodes and in the social promotion of each
  • Exclusive interview — a 15-minute featured interview released as its own episode

Deadlines

Key dates

Print deadlines for the 2027 issue cycle.

Issue Space closing Materials due Payment due Sponsored content due
Jan/Feb Oct 22, 2026 Nov 5, 2026 Nov 5, 2026 Oct 1, 2026
March Jan 8, 2027 Jan 22, 2027 Jan 22, 2027 Nov 19, 2026
April Feb 12, 2027 Feb 26, 2027 Feb 26, 2027 Jan 21, 2027
May/June Apr 8, 2027 Apr 15, 2027 Apr 15, 2027 —
July May 7, 2027 May 21, 2027 May 21, 2027 Apr 15, 2027
August Jun 11, 2027 Jun 25, 2027 Jun 25, 2027 May 20, 2027
Sept/Oct Jul 30, 2027 Aug 13, 2027 Aug 13, 2027 Jul 8, 2027
Nov/Dec Oct 15, 2027 Nov 3, 2027 Nov 3, 2027 Sep 23, 2027

The May/June SourceBook issue does not carry sponsored content.

Digital

Placement Materials due Payment due
Glass Magazine Weekly One week before the publish date Same as materials
GlassMagazine.com The 15th of the month before the run month — an October ad is due September 15 Same as materials

Glass Cast sponsorships are booked on a rolling basis.

Rates

Get the full rate card

Complete rates, specifications, frequency discounts and deadlines for every NGA magazine platform — print, digital, sponsored content, SourceBook, Suppliers Guide and podcast. The rate card contains pricing for both Glass Magazine and Window + Door. 

Download the Glass Magazine rate card

Beyond the magazine

Reach further

Glass Magazine is the official publication of every National Glass Association event, and a campaign that spans print, digital and the show floor works harder than any one of them alone.

  • GlassBuild America — sponsorships, custom activations, show catalog and website advertising
  • NGA Conferences — NGA Glass Conference, Building Envelope Contractors (BEC) Conference and the NGA Glass Fabricator Conference (GFAB™) — sponsorships and sponsored content across the association's three conferences
  • Window + Door — reach the residential fenestration market with the same campaign

See everything NGA offers

Connect

Talk to our team

Our sales consultants are non-commissioned. Reach the consultant for your company, or send a general inquiry.

Sarah Swango

Sarah Swango

VP, Development & Sales

General sales inquiries

sswango@glass.org

Robert Russel

Robert Russel

Senior Account Executive

Companies A–L

rrussel@glass.org

Tristan Scoffield

Tristan Scoffield

Account Executive

Companies M–Z

tscoffield@glass.org

Call us at 703/442-4890, or send us your details and we'll get back to you.