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Vitro Launches Vitro X Innovation Partnerships Program

Vitro Architectural Glass announced the launch of Vitro X Innovation Partnerships, a new strategic partnership program focused on identifying and developing inspired solutions to existing and future challenges in the glass industry. As an incubator for innovation, the program enables Vitro to collaborate with future-focused companies as an early investor to support their work and shepherd their groundbreaking ideas, including new functionalities and services to building owners and homeowners, from the drawing board to the production line, installation, maintenance and beyond.

Through the innovation partnerships, Vitro is teaming up with a select group of growing businesses that are developing revolutionary technologies with the potential to impact the future of the glass industry. Vitro will help its partners bring new products and services to market that will enhance and protect glass surfaces, reduce the need for exterior glass maintenance and even make outdoor venues healthier.

Vitro's response

“Vitro X Innovation Partnerships allow Vitro to become a hands-on partner with progressive companies that have the power to influence glass in some way, with an innovative, non-traditional approach,” says Martin Bracamonte, vice president, marketing and innovation, Vitro Architectural Glass.

First program partnership

The first partnership through the Vitro X Innovation Partnerships program is with AERAS, an emerging technology company specializing in advanced drone applications that have the capacity to serve as an alternative to traditional commercial window and glass façade washing to support both building owners/operators and facility managers. With additional development support and marketing services offered through its Vitro X Innovation Partnership, AERAS’ products may also be used for servicing solar energy fields with aerial cleaning technology.